Help & Docs
Guides, references, and troubleshooting for the Defrost platform.
- API and WebhooksProgrammatic access to Defrost via the public API and outbound webhooks for event integrations.
- Billing and PlansThe 4 plans, what each includes, how billing works, and how to manage your subscription.
- Creating Your First CampaignWalk through the 7-step new-campaign wizard, what each step asks for, and how your inputs shape the pipeline output.
- Email DeliverabilityWhy deliverability matters, what Defrost does for you automatically, and what you have to set up yourself (DNS + warmup).
- FAQQuick answers to the most-asked questions about Defrost.
- Getting StartedA 5-minute orientation to Defrost — what it does, how it works, and where to click first.
- Goals and AttributionHow Defrost measures success across the supported goal types and how on-pace math works.
- Team ManagementInviting teammates, role-based permissions, and how multi-workspace agencies are organized.
- Template VariablesA reference for the merge variables you can use in your email sequences, what each one fills in with, and how personalization works.
- TroubleshootingThe most common issues, their root causes, and how to fix them.
- Understanding ICPYour Ideal Customer Profile decides every downstream step of the pipeline. Get this right and everything else gets easier.